How to choose a domain? Choosing a name is always one of the most difficult decisions when creating a website. We have to decide whether we want to describe our business in the name of the website, or maybe come up with a new brand. You also need to decide whether you are using a clean domain or with some history. When you buy a new, clean domain, you have full influence on the positioning of the website. In this way, you will avoid a bad story and spam links leading to it, but you will be forced to build its authority from scratch.
When trying to enter the market with a lot of competition, it may be a good solution to use a previously used domain, but only one that has quality links and was not burdened with Mexico WhatsApp Number List any penalty from Google. Domain age Many people think that the age of the domain has a big impact on search engine rankings. This fact, however, is caused by the amount of content created during this time and the links obtained, not the lifespan of the page. The information that the age of the domain does not affect the positions has also been confirmed several times by Google employees.
Links When taking over existing domains, one of the most important things to verify is the incoming links to it. They should come from natural strengths and have a diverse profile and anchors. Site history Before purchasing a domain, check the website address in the Web Archive. The tool will allow you to learn about its history. It is worth continuing the topic of content that has been on the site for the last few months. Of course, the story from one or two years ago will be of the greatest importance.