Aug 02, 2022
In Wellness Forum
Once you have a webinar that converts at the right rate (I'm talking in the 5-10% percent range), you can convert it to an evergreen webinar. Read more: Why you should host a live webinar The Right Way to Sell During a Webinar When creating a webinar that actually generates sales, you can't jump right into the pitch, especially if you're driving cold traffic from Facebook. Remember: These people don't know you well, so you need to establish a relationship first. The best way to whatsapp database do that is to start educating your audience about what's important to them, such as problems they need help with that you can solve with your expertise. Your job is to add value and generate goodwill while educating on webinars. These people spent an hour with you collecting all that value, and now they've built that relationship with you. It's hard to spend an hour on anything these days, so please take the time to listen and answer any questions at the end of the webinar. This is why almost every webinar has a Q&A section at the end. When the education and Q&A phase is over, you can start pitching your product. At this point, anyone remaining in the webinar will tend to buy from you. They like and respect you—and it's up to you to take advantage of it. There are many webinar gurus, but Russell Branson is probably the best known when it comes to using this platform to actually sell effectively . He is a veteran of the funnel marketing space and has made a ton of sales through webinar marketing. He also has a process called Perfect Webinar . This process provides a blueprint for how to set up the perfect webinar sequence. I've tried Russell's tactics and they work. Make sure you are educating first. That way it doesn't look like you're trying to force something down someone's throat.